A nearly 70-year old pharmaceutical company, Persõn & Covey specializes in developing ground-breaking skin and personal care products for prescription and over-the-counter sale. In the process of launching a few new formulas, Persõn & Covey wanted their design to better reflect the innovation inherent in the company’s philosophy. Most of their product is sold through dermatologists, and therefore, much of their existing materials were designed with a more clinical feel. In order to appeal more directly to patients and consumers, the company asked us to help shift their look toward a more contemporary image. We created packaging labels and a product launch brochure for SolbarShield, a new ultra-micronized sunscreen, as well as product launch materials for ESTIÕN, an anti-aging cream.
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